This paper discusses the way the political leaders of Rome during the periods of the late Republic and early Empire used religious festivals as a way of gaining and maintaining power among the citizens.
Susina, Emily A.
"Don’t Fear the Reaper: The Purpose of Religious Festivals in Ancient Rome,"
Constructing the Past: Vol. 12
, Article 13.
Available at: http://digitalcommons.iwu.edu/constructing/vol12/iss1/13