Ageism is not a new phenomenon. Aristotle himself wrote
of the wonders and beauty of youth and stated his belief that
after the age of fifty, man definitely 'declined. 'But never
before has the emphasis on youth been so profound in our
society. Youth is associated with worth, value and productivity;
the aged individual is seen as having little to
contribute to our fast-moving, technologically-exploding
Temborius, Ann, "A Content Analysis of the Advertisements in Three Nursing Journals: What are They Saying About the Aged?" (1978). Honors Projects. Paper 34.