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The Intellectual Standard

Abstract

"Good things come to those who wait" has become such a staple of English -speaking culture that it has been used in Guinness and Heinz ad campaigns. Just as Heinz encouraged ketchup consumers to endure the bottle's slow trickle, people use the words in a variety of contexts to encour­age patience. A friend or parent may console a student anxious to receive essay results by declaring "good things come to those who waif' In hon­estly analyzing each of the words and the possible meanings interpreted from their interaction, without endowing any white-washed meaning, it should be easily observed that "good things come to those who wait" may be a severely detrimental bromide by which to live.

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