Constructing the Past

Manuscript Title

Red Grange: Marketing A Myth

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This article examines the legendary Red Grange, one of the most famous football players in American history. Taking the stance that Grange's wild success and notoriety was more a result of excellent marketing and advertising strategy than actual football talent, particularly in the professional game, this article argues that Grange owes more of his fame to clever marketing and a sly agent than athletic talent. Including in-depth examinations of Grange's statistics, career, and a critical look at secondary sources, this paper will expose the marketing machinery that turned a collegiate football player into an American legend.