Semester and Year

Fall 2022

Dept

Business Administration

Course Number

270

Section Number

1

Course Catalog Description

Today's college students have immersed themselves in social media. From social connections to corporate advertising, social media is an undeniable aspect of our lives. Influencers, the rise, and fall of Facebook, and data analytics are just some of the topics we will cover in this class. This course guides students into various aspects of social media including ethical concerns, the origin, the future, and specifically how social media is used for commerce. Social Media Communications would be a great choice for any individual who is interested in communications, business, group dynamics, and social-cultural considerations.

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