Semester and Year
Fall 2022
Dept
Business Administration
Course Number
331
Section Number
1
Course Catalog Description
Functions and activities of the consumer, retailer, and wholesaler. Consideration of development of marketing programs including product planning, marketing communications, and pricing policies. Offered each semester.
Recommended Citation
Leach, Gavin, "Fall 2022 BUS 331 Sect. 1 Marketing : Principles and Management" (2022). Business Administration Syllabi. 163.
https://digitalcommons.iwu.edu/bus_syllabi/163
Off-Campus Download
COinS